Movement Launches Move Alliance Program

Ekaterina Bogatyreva

Move Industries, a core contributor to the Movement Network, announced the launch of the Move Alliance, a new ecosystem program designed to link application growth with the $MOVE token through revenue-based incentives. The initiative introduces a unified economic model in which participating projects commit part of their protocol revenues to on-chain $MOVE buybacks, aligning application performance with network value.

The Move Alliance debuts with an initial group of ten projects operating across decentralized finance, payments, and gaming. According to Move Industries, protocol revenue contributions are executed transparently on-chain, creating a direct connection between application usage and liquidity growth for $MOVE. As more applications grow within the network, buybacks are expected to support deeper liquidity and more efficient trading across the ecosystem.

The first participants include Canopy, a decentralized yield marketplace, Joule Finance, a yield-focused lending platform, Matrix.fun, an on-chain engagement tools provider, Meridian, a DeFi liquidity engine, Mosaic, a DEX aggregation service, Moveposition, a next-generation lending market, Yuzu, a concentrated liquidity exchange, Echelon, a modular money market, LayerBank, a permissionless on-chain bank, and DoubleUp, a decentralized gaming platform.

Move Industries stated that the alliance will expand with additional project cohorts and provide regular updates on ecosystem contributions.

Image: Freepik

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