Strategy’s Saylor Hints at New Bitcoin Buy, but With Major Warning

Michael Saylor might be getting ready to buy more Bitcoin. On Sunday, the Strategy chairman shared a portfolio update showing the company’s $64.28 billion BTC holdings, with a line that reads more like a statement than a tease.

The post follows a pattern. Saylor always posts something like this just before Strategy announces new Bitcoin buys, usually on Mondays. The last few weeks have been all about this trend — on 22 June, the company added 245 BTC in such a manner.

Since the start of June, though, the balance has increased by more than 11,000 BTC, bringing the total to 592,345 coins.

In 21 years, you’ll wish you’d bought more. pic.twitter.com/s1I607RVda

— Michael Saylor (@saylor) June 29, 2025

The average cost basis is now at $70,681 per Bitcoin, while the cryptocurrency continues to trade well above $100,000. At the moment, the company’s position is up by over 53%, which means Strategy has unrealized gains of more than $22 billion.

The company’s market cap is currently at $107.2 billion, with almost 60% of that tied up in its Bitcoin holdings.

What stood out this time wasn’t just the timing, but the tone. The message wasn’t about a trade or a market call; it was about the long game. Strategy and Saylor keep the focus on Bitcoin’s place on its balance sheet, and it’s not just seeing it as an asset, but as a strategic reserve too. At a 21-year horizon.

If things go as planned, we might have another purchase announcement as soon as Monday.

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